MARKETING ANALYST - GAMING (FULL TIME)

Requisition ID
2017-7599
Category
SLOT MARKETING
Minimum Age (Yrs)
21
Union Status
Non-Union

Overview

It is the primary responsibility of the Marketing Analyst to gather data on different aspects of slot and casino marketing promotions and events and provide reports and actionable insights and recommendations to help guide strategic decisions.  The Marketing Analyst provides analytical and administrative support to all slot and casino marketing initiatives.  All duties are to be performed in accordance with departmental and property policies, practices, and procedures.

 

Specific Job Functions:

  • Analyze  and create casino marketing reports with high attention to detail, accuracy and efficiency.
  • Manage, create and distribute recurring marketing reports.
  • Develop customer and program analysis for each casino event.
  • Regularly analyze large amounts of data to provide actionable recommendations and reports for review.
  • Create and modify existing database queries to extract data from databases for analysis.
  • Provide and maintain customer marketing lists for hosts
  • Conduct ad-hoc analyses of marketing programs and customer trends.
  • Analyze processes and make recommendations to improve their efficiency, accuracy and effectiveness.
  • Act as event administrator for slot tournaments and events, including registrations and event ticketing.
  • Communicate event and promotion qualifications and details to property and department.
  • Act as point person for marketing executives’ events and promotion questions and information needs.
  • Assist in the monitoring and tracking of host performance through reporting and analysis.
  • Monitor and track event and promotion status and communicate changes in event status to team as needed. 
  • Perform all duties as deemed necessary for the success of the department

Responsibilities/Qualifications

  • Bachelor’s Degree required. (Math, Science, Business or other degree with quantitative focus preferred)
  • Genuine curiosity in casino marketing and operations with a desire to continue to move up in the field.
  • Organized and detail oriented with strong attention to accuracy.
  • Strong sense of task ownership, initiative and enthusiasm.
  • Ability to work well under pressure and meet deadlines while managing multiple projects and processes.
  • Ability to thrive in a fast-paced work environment
  • Experience with databases and analytics is a plus.
  • Ability and desire to quickly learn and/or prior experience with database query languages like SQL and other related software and applications.
  • Proficient in all MS Office products with strong ability in Excel.
  • Strong written and verbal communication skills with ability to adjust message to different audiences and summarize concepts and findings.
  • Have schedule flexibility to occasionally work varied hours as needed to complete duties and ensure events are successful
  • Must have, or be able to obtain Gaming Registration
  • Professional appearance and demeanor
  • No casino experience is required.

Apply

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